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WHO
WE ARE

NOTCH is an independent, multidisciplinary design studio based in Hong Kong. We focus on understanding each client's business to create branding that feels right and true, alongside designs that serve a clear purpose.

New on the grid but our partners are veterans with more than a decade of experience across the fields. Our work spans branding and identity, graphics and communications, editorial and packaging.

Things We Do

  • Together we help define your company's core personality and values, translating them into a coherent visual identity and communications system. Ensuring consistent, recognizable communication across all platforms, establishing a unique market presence and building long-term customer recognition.

  • We develop definitive and strategic visuals that encapsulate key campaign messages, mood, and brand identity. Producing primary anchors across all marketing channels, instantly captivating audience and driving immediate recognition.

  • We provide creative oversight and strategic vision necessary to unify all visual elements of a campaign or project under a single, cohesive aesthetic. Guiding all design, photography, and illustration decisions to guarantee the final output perfectly aligns with the core brand message and desired emotional tone.

  • We translate your brand narrative into high-quality, impactful print collateral, ensuring physical materials like reports, catalogues, and books are meticulously designed and professionally produced. We emphasize thoughtful layout, typography, and finishing to deliver a tangible product that elevates your brand's authority and prestige.

  • We design and develop clean, intuitive digital experiences that prioritize user engagement and seamless functionality across all modern platforms. Establishing a digital brand presence that is responsive, accessible, and strategically built to achieve specific business goals, from awareness to conversion.

  • We design bespoke packaging solutions, focusing on everything from thoughtful material selection to meticulous structural engineering. This service ensures your physical product is protected, aesthetically elevated, and ready for manufacturing and retail environments.

  • We create distinctive, custom illustrations that infuse brand content with personality, warmth, and visual originality. The bespoke artwork serves to simplify complex ideas, enhance storytelling, and give your brand a memorable, human touch across all marketing materials.

The Beacon Team

This is the space to introduce the business’s team and what makes it special.

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